The best color schemes for email marketing often depend on your brand and the message you want to convey:
Complementary Colors: These colors are opposite each other on the color wheel and provide high contrast, making critical elements like CTAs stand out. Analogous Colors: These colors are next to each other on the color wheel and offer a harmonious look, ideal for backgrounds and less critical elements. Triadic Colors: These colors are evenly spaced around the color wheel and provide vibrant yet balanced color schemes, suitable for diverse audiences. Tetradic Colors: These colors form a rectangle on the color wheel and offer a rich and varied palette, ideal for complex designs.