Several factors can influence where your emails are placed:
Sender Reputation: A good reputation improves inbox placement. Maintain a clean sending history and avoid spam complaints. Content Quality: Avoid spammy words and ensure your content is relevant and engaging. Authentication: Implement SPF, DKIM, and DMARC to prove your emails are legitimate. Engagement Rates: Higher engagement rates (opens, clicks) signal to ISPs that your emails are wanted.