What Features Should a Good Subscriber Manager Have?
A robust subscriber manager should offer a variety of features to help you manage your email lists effectively. These features include:
Segmentation - Allows you to group subscribers based on criteria like demographics, behavior, and engagement. Automated Workflows - Helps in setting up automated email sequences based on subscriber actions. Analytics - Provides insights into subscriber behavior, engagement rates, and campaign performance. Compliance Tools - Ensures your email campaigns comply with legal requirements. List Cleaning - Automatically removes inactive or invalid email addresses.