What is the Ideal Word Count for Marketing Emails?
There is no one-size-fits-all answer to the ideal word count, as it can vary depending on your audience and the purpose of the email. However, a general rule of thumb is to keep your emails between 50 to 125 words for more transactional emails, and between 200 to 500 words for more content-heavy emails like newsletters. The idea is to be concise yet informative.