What Key Metrics Can Be Analyzed Using Pivot Tables?
Pivot tables can analyze various key metrics that are crucial for email marketing:
Open Rate: Measure the percentage of recipients who opened your email. Click-Through Rate (CTR): Determine the percentage of recipients who clicked on a link within your email. Conversion Rate: Calculate the percentage of recipients who completed a desired action, such as making a purchase. Bounce Rate: Identify the percentage of emails that were not delivered. Unsubscribe Rate: Track the percentage of recipients who opted out of your email list.