What Makes Late Morning Different from Other Times?
During the late morning, recipients are generally more alert and receptive. Unlike early morning, where people are often hurriedly going through their emails, or late afternoon, when fatigue starts to set in, late morning offers a balance. People have had their coffee and are in a more productive mindset, making them more likely to engage with your content. This period avoids the post-lunch slump and the rush of end-of-day tasks, making it an ideal window for email marketing.