Tracking the right email marketing metrics is essential for evaluating success. Apache Friends should focus on:
Open Rates: Measure how many recipients open the emails. Click-Through Rates: Track how many recipients click on links within the email. Conversion Rates: Assess how many email recipients take the desired action, like downloading XAMPP or joining a webinar. Unsubscribe Rates: Monitor the rate at which users opt out of the mailing list.