email retrieval

What Metrics Should Be Retrieved?

Key metrics that should be retrieved include:
Open Rates: The percentage of recipients who open your email.
Click-Through Rates (CTR): The percentage of recipients who click on links within your email.
Conversion Rates: The percentage of recipients who complete a desired action, such as making a purchase.
Unsubscribe Rates: The percentage of recipients who unsubscribe from your mailing list.
Bounce Rates: The percentage of emails that could not be delivered to the recipient’s inbox.

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