email bounce reports:

What Metrics Should You Look at?

When analyzing email bounce reports, pay attention to the following metrics:
Bounce Rate: The percentage of emails that bounced compared to the total number of emails sent.
Soft Bounce Rate: The percentage of soft bounces compared to the total emails sent.
Hard Bounce Rate: The percentage of hard bounces compared to the total emails sent.
Reasons for Bounces: Specific reasons provided by the recipient's server for the bounce.

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