What Role Does Customer Experience Play in Building a Positive Brand Reputation?
Customer experience plays a pivotal role in shaping your brand's reputation. In email marketing, this involves:
Seamless Onboarding: Ensure that new subscribers have a smooth onboarding experience, starting with a well-crafted welcome email. Engagement: Regularly engage with your audience through personalized and relevant content. Responsiveness: Be prompt in addressing customer queries and concerns raised through email. Value Addition: Continuously provide value through exclusive offers, informative content, and personalized recommendations.