review protocols

What Should be Included in the Review Process?

A comprehensive review process should cover the following aspects:
Content Review: Evaluating the quality, relevance, and engagement level of the email content.
Design Review: Assessing the visual appeal, layout, and mobile responsiveness of the email.
Technical Review: Checking for issues like broken links, loading speed, and deliverability.
Compliance Review: Ensuring adherence to legal requirements and industry standards.
Performance Metrics: Analyzing key performance indicators (KPIs) such as open rate, click-through rate, and conversion rate.

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