Software development teams use a variety of technologies to support email marketing efforts. These include:
1. Email Service Providers (ESPs): Platforms like MailChimp, SendGrid, and Constant Contact. 2. APIs: For integrating with customer relationship management (CRM) systems and other marketing tools. 3. Programming Languages: Such as Python, JavaScript, and PHP for developing custom solutions. 4. Database Management Systems: Like MySQL, PostgreSQL, and MongoDB for storing and managing customer data.