avoid spam traps

What to Do If You've Hit a Spam Trap?

If you suspect you've hit a spam trap, take immediate steps to mitigate the damage:

1. Audit Your List
Conduct a thorough audit of your email list to identify and remove inactive or suspicious addresses. Use email verification tools to assist in this process.

2. Monitor Your IP and Domain Reputation
Regularly monitor your IP and domain reputation using tools like Google Postmaster Tools or Sender Score. A sudden drop in reputation may indicate the presence of spam traps.

3. Segment Your List
Segment your email list based on engagement levels. Focus on sending emails to highly engaged subscribers first, while gradually re-engaging less active segments. This can help improve your overall deliverability.