What Tools Are Available for Quantitative Analysis?
There are numerous tools available to assist with quantitative analysis in email marketing. Popular options include:
Google Analytics: Provides insight into how users interact with your website after clicking through an email. Email Marketing Platforms: Most platforms, such as Mailchimp or Constant Contact, offer built-in analytics to track key metrics. CRM Systems: Customer Relationship Management systems can integrate with email marketing platforms to provide a comprehensive view of customer interactions and behaviors.