There are several tools available that can help you incorporate eye tracking insights into your email marketing strategy:
Heatmap Tools: Tools like Hotjar and Crazy Egg provide heatmaps showing where users click and scroll, offering insights into their areas of interest. Eye Tracking Software: Software like Tobii and EyeQuant offer more detailed eye tracking data, including gaze plots and focus maps. Analytics Platforms: Platforms like Google Analytics can also help by providing data on user interaction and engagement levels.