A comprehensive email marketing training program should cover the following topics:
Email List Building: Techniques to grow a high-quality subscriber list. Segmentation: How to divide your list into targeted groups. Personalization: Crafting personalized messages to improve engagement. A/B Testing: Methods to test different versions of emails. Analytics: Understanding metrics to measure success. Compliance: Ensuring adherence to laws like GDPR and CAN-SPAM. Email Design: Best practices for creating visually appealing emails.