What Types of Customizable Alerts Are Commonly Used?
Behavioral Alerts: Triggered by subscriber actions such as email opens, link clicks, and purchases. Performance Alerts: Notify marketers about key metrics like open rates, click-through rates, and conversion rates. Event-Based Alerts: Triggered by specific events, such as a subscriber's birthday or anniversary. Inventory Alerts: Inform subscribers when a product is back in stock or when thereâs a special promotion.