There are several types of popups that can be used in email marketing:
Exit-Intent Popups: Triggered when a user is about to leave the site. Timed Popups: Appear after a user has been on the site for a specified amount of time. Scroll Popups: Triggered when a user scrolls to a certain point on the page. Click-Activated Popups: Appear when a user clicks on a specific element, such as a button or link.