What Types of Special Offers and Discounts Can You Use?
There are several types of special offers and discounts that can be effective in email campaigns:
1. Percentage Discounts: Offering a percentage off the total purchase, such as 10%, 20%, or even 50%. 2. Buy-One-Get-One (BOGO): This can be a highly attractive offer where customers get an additional product for free or at a reduced price. 3. Free Shipping: Offering free shipping can remove a common barrier to purchase and is especially effective for e-commerce businesses. 4. Limited-Time Offers: Creating a sense of urgency by limiting the duration of the offer, such as "24-hour flash sale" or "Weekend Special." 5. Exclusive Member Discounts: Providing special deals to subscribers or loyalty program members to make them feel valued.