Email marketing faces a variety of threats such as phishing attacks, malware, and spam. Phishing attacks trick recipients into divulging sensitive information, while malware can infect a recipientâs system through malicious attachments or links. Spam can harm your domainâs reputation, causing your emails to be blacklisted or sent to the spam folder. Advanced security software helps mitigate these threats, ensuring your email deliverability and maintaining trust with your audience.