Strategically placing backlinks in your email marketing campaigns can maximize their effectiveness: 1. Call-to-Action (CTA) Buttons: Use compelling CTAs that link to landing pages or offers. 2. Content Links: Embed hyperlinks within the body of your email content to provide additional value. 3. Images: Link images to relevant pages or offers to attract clicks. 4. Signatures: Include links in your email signature for a subtle yet effective way to drive traffic.