contextual adjustments

Why are Contextual Adjustments Important?

Contextual adjustments are crucial because they help create a more personalized user experience, which can significantly improve open rates, click-through rates, and overall campaign effectiveness. In an age where consumers are inundated with emails, standing out requires more than just a catchy subject line. By using contextual adjustments, marketers can ensure their messages resonate with their audience, leading to higher engagement and better results.

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