Why Are DNS Records Important for Email Marketing?
Proper configuration of DNS records is crucial for several reasons:
Email Deliverability: Accurate DNS records improve the likelihood that your emails will reach the recipients' inboxes instead of their spam folders. Brand Credibility: Ensuring your emails are authenticated helps maintain the trust of your audience. Security: DNS records like SPF, DKIM, and DMARC protect against email spoofing and phishing attacks.