licensing agreements

Why are Licensing Agreements Important?

Licensing agreements are crucial for several reasons:
Protection of Intellectual Property: They safeguard the proprietary technology and content of the email marketing platform.
Compliance: They ensure that both parties comply with legal requirements, such as GDPR and CAN-SPAM Act.
Clarification of Terms: They clearly define the scope of use, limitations, and responsibilities, preventing any potential misunderstandings.

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