There are several reasons why subscribers might become lost:
Irrelevant Content: If the content you are sending is not aligned with the interests or needs of your subscribers, they are likely to lose interest. Email Frequency: Sending too many or too few emails can cause subscribers to disengage. Poor Design: Emails that are not visually appealing or mobile-friendly can turn subscribers away. Lack of Personalization: Generic emails that do not address the individual needs of subscribers can lead to disinterest.