design consistency

Why is Design Consistency Important?

Design consistency is crucial for several reasons:
Brand Recognition: A consistent design helps in reinforcing your brand identity, making it easier for recipients to recognize your emails at a glance.
Professionalism: Uniform design elements create a polished and professional appearance, instilling trust and credibility.
Improved User Experience: Consistent layouts and design elements make your emails more readable and navigable, enhancing the overall user experience.
Higher Engagement: When recipients are familiar with your design, they are more likely to engage with your content, leading to higher open and click-through rates.

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