Over communication can severely impact the effectiveness of your email marketing campaigns. Here are some of the key issues it can cause:
Unsubscribe Rates: When subscribers feel bombarded, they are more likely to opt out of your email list. Spam Complaints: Too many emails can lead to your messages being marked as spam, which can harm your sender reputation. Engagement Drop: Instead of engaging with your emails, subscribers may start to ignore them. Brand Perception: Constant emailing can create a negative impression of your brand, making it appear desperate or intrusive.