Why Is Reducing File Sizes Important in Email Marketing?
Reducing file sizes in email marketing is crucial for several reasons. Firstly, smaller file sizes ensure faster loading times, which improves the user experience. Secondly, many email clients have limits on the size of emails they can receive. Exceeding these limits can result in your emails being clipped or not delivered at all. Lastly, smaller emails are less likely to be marked as spam, improving your email deliverability rates.