podcasts

Why Should You Include Podcasts in Your Emails?

1. Enhanced Engagement: People consume content differently. Some prefer reading, while others enjoy listening. By adding podcasts, you cater to a broader audience.
2. Brand Authority: Podcasts allow in-depth discussion on topics, showcasing your expertise and establishing your brand as a thought leader.
3. Personal Connection: The audio format adds a personal touch, allowing your audience to hear the voice behind the brand.
4. Cross-Promotion: Email subscribers can be directed to listen to your podcast, while podcast listeners can be encouraged to join your email list.

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