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Why Use an Online Platform for Email Marketing?

Using an email marketing platform can significantly streamline the process of reaching out to customers. These platforms offer numerous advantages, such as:
Automation: Schedule emails and create automated workflows.
Analytics: Track open rates, click rates, and conversions.
Segmentation: Target specific groups of subscribers based on behavior or demographics.
Templates: Use pre-designed templates to create professional emails quickly.
A/B Testing: Test different versions of emails to see which performs better.

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