Using LTOs in email campaigns can significantly boost engagement and conversion rates. The primary benefits include:
Increased urgency: The time-sensitive nature encourages quick decision-making. Higher open rates: Subject lines with phrases like "Last Chance" or "Limited Time" can increase open rates. Boost in sales: The fear of missing out (FOMO) can lead to a surge in purchases. Improved customer engagement: Regular LTOs can keep your audience engaged and looking forward to your emails.