How Can Educational Institutions Measure the Success of Their Email Campaigns?
Measuring the success of email campaigns involves tracking various key performance indicators (KPIs), such as:
Open Rate: The percentage of recipients who open the email. Click-Through Rate: The percentage of recipients who click on links within the email. Conversion Rate: The percentage of recipients who complete a desired action, such as registering for an event. Bounce Rate: The percentage of emails that could not be delivered to recipients' inboxes. Unsubscribe Rate: The percentage of recipients who opt-out of receiving future emails.