Mitigating insider threats requires a multi-faceted approach:
1. Access Control: Ensure that only authorized personnel have access to sensitive email marketing data. Implement role-based access controls. 2. Monitor Activities: Regularly monitor user activities to detect unusual behavior. Use automated systems to flag suspicious activities. 3. Employee Training: Conduct regular training sessions to educate employees on the importance of data security and how to recognize potential threats. 4. Data Encryption: Encrypt sensitive data to protect it from unauthorized access. 5. Incident Response Plan: Develop and regularly update an incident response plan to quickly address any security breaches.