Negative backlash can have several detrimental effects on your business:
Decreased Engagement: Recipients who are unhappy with your emails are less likely to open or engage with future emails. Reputation Damage: Negative experiences can lead to bad reviews and damage your brand reputation. Increased Costs: High unsubscribe rates and low engagement levels can make your email marketing efforts more costly. Deliverability Issues: If too many recipients mark your emails as spam, it can affect your overall email deliverability.