negative backlash

How Can Negative Backlash Affect Your Business?

Negative backlash can have several detrimental effects on your business:
Decreased Engagement: Recipients who are unhappy with your emails are less likely to open or engage with future emails.
Reputation Damage: Negative experiences can lead to bad reviews and damage your brand reputation.
Increased Costs: High unsubscribe rates and low engagement levels can make your email marketing efforts more costly.
Deliverability Issues: If too many recipients mark your emails as spam, it can affect your overall email deliverability.

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