How Can Network Failures Affect Email Marketing Campaigns?
Network failures can significantly impact the effectiveness of email marketing campaigns. Some of the main effects include:
Delayed Delivery: Emails may be sent with a delay, missing critical time-sensitive opportunities. Non-Delivery: Emails might not be delivered at all, leading to a loss in engagement and potential revenue. Analytics Discrepancies: Metrics like open rates, click-through rates, and conversion rates can be inaccurately reported, hampering data-driven decisions. Reputation Damage: Frequent network failures can lead to poor user experiences and damage your brand’s reputation.