Addressing complaints efficiently involves several steps:
1. Monitor Feedback Loops: Use feedback loops provided by ISPs to keep track of complaints and take immediate action. 2. Segmentation: Segment your email list to ensure that you are targeting the right audience with relevant content. 3. Clear Unsubscribe Options: Make it easy for recipients to unsubscribe if they no longer wish to receive your emails, reducing the likelihood of them marking your email as spam. 4. Personalization: Tailor your content to meet the needs and preferences of your recipients, making it more engaging and less likely to generate complaints. 5. A/B Testing: Conduct A/B testing to determine which content resonates best with your audience, thereby minimizing complaints.