Email Marketing

How to Measure the Success of Action Confirmation Emails?

To measure the success of your action confirmation emails, track the following key metrics:
Open Rate: The percentage of users who open the email.
Click-Through Rate (CTR): The percentage of users who click on the CTA within the email.
Conversion Rate: The percentage of users who complete the desired action after clicking the CTA.
Bounce Rate: The percentage of emails that were not delivered successfully.
Unsubscribe Rate: The percentage of users who unsubscribe after receiving the email.

Frequently asked queries:

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