list fatigue

How Can You Identify List Fatigue?

Identifying list fatigue is crucial for maintaining a healthy and engaged email list. Here are some signs to look for:
- Declining Open Rates: A noticeable drop in the percentage of subscribers who open your emails.
- Decreasing Click-Through Rates: Fewer subscribers are clicking on the links within your emails.
- Increasing Unsubscribe Rates: A rise in the number of people who are choosing to opt-out of your email list.
- Higher Bounce Rates: More emails are being returned as undeliverable.

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