How Can You Mitigate the Effects of Server Downtime?
While you can't always prevent server downtime, you can mitigate its effects on your email marketing campaigns:
Backup Servers: Use backup servers to ensure continuity during downtime. Scheduled Maintenance: Plan your email campaigns around scheduled maintenance. Monitoring Tools: Utilize tools to monitor server performance and receive alerts for any issues. Cloud Solutions: Consider using cloud-based email marketing platforms for better reliability.