Testing and optimizing your email UI is crucial for continuous improvement. Here are some steps you can take:
A/B Testing: Test different versions of your email to see which one performs better in terms of open rates and click-through rates. Heatmaps: Use heatmaps to understand where users are clicking and how they are interacting with your email. User Feedback: Collect feedback from your audience to understand what they like and dislike about your email design. Analytics: Use analytics tools to track performance metrics and make data-driven decisions for future campaigns.