How Do IT Specialists Improve Email Deliverability?
IT specialists use various techniques to enhance email deliverability: - Authentication Protocols: Implementing DKIM, SPF, and DMARC to authenticate emails. - IP Warm-up: Gradually increasing the volume of emails sent to build a good sender reputation. - List Hygiene: Regularly cleaning email lists to remove inactive or invalid email addresses. - Monitoring: Using tools to monitor email performance and identify issues like high bounce rates or spam complaints.