Protecting email subscriber data is paramount for maintaining trust and compliance with regulations such as GDPR and CAN-SPAM. Here are some strategies:
- Data Encryption: Encrypt sensitive data both at rest and in transit. - Data Minimization: Collect only the data you need and avoid storing unnecessary information. - Anonymization: Anonymize data wherever possible to reduce the risk of exposure. - Access Control: Restrict access to subscriber data to only those who need it for their role.