Implementing content matching involves several steps:
Segment Your Audience: Dividing your email list into smaller segments based on demographics, behavior, or preferences. Personalization: Using subscriber data to tailor the content, such as using their name or recommending products based on their past purchases. Dynamic Content: Changing parts of the email content based on the recipient's data. For example, displaying different images or offers to different segments. A/B Testing: Experimenting with different content versions to see which resonates more with your audience.