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How Do You Measure the Success of Email Marketing to Website Visitors?

Key metrics to measure the success of your email marketing campaigns include:
- Open Rates: The percentage of recipients who open your email.
- Click-Through Rates (CTR): The percentage of recipients who click on links within your email.
- Conversion Rates: The percentage of recipients who take the desired action, such as making a purchase.
- Bounce Rates: The percentage of emails that were not delivered.
- Unsubscribe Rates: The percentage of recipients who opt out from your mailing list.

Frequently asked queries:

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