Real-time interaction works through the integration of various technologies and data sources. Here are some of the key components:
- Dynamic Content: This allows the email to display different content based on real-time data such as location, weather, or browsing history. - Triggered Emails: Automated emails that are sent based on specific actions taken by the recipient, such as abandoned cart reminders or welcome emails. - Advanced Segmentation: Using real-time data to segment your audience more effectively and deliver highly personalized content.