How to Avoid Common Mistakes in Subject Lines and Headlines?
- Avoid Being Vague: Ensure your subject lines and headlines are specific and informative. - Don’t Overpromise: Make sure the email content delivers what the subject line or headline promises. - Steer Clear of Clickbait: Misleading titles can lead to higher unsubscribe rates. - Keep Testing: Regularly test different versions to see what resonates best with your audience. - Mind the Length: Ensure your text is not too long to be cut off on mobile devices.