Selecting the appropriate hashtags is crucial for the success of your campaign. Consider the following tips: - Relevance: Ensure that the hashtags are relevant to your content and audience. - Simplicity: Use simple, easy-to-remember, and short hashtags to encourage user participation. - Branded Hashtags: Create unique hashtags that represent your brand or specific campaigns. - Trending Hashtags: Leverage trending hashtags to tap into larger conversations, but ensure they align with your campaign objectives.