Subject Line: The subject line needs to be concise and attention-grabbing. Personalization: Use the recipient’s name and tailor the content to their preferences. Clear Call-to-Action (CTA): Direct the reader on what to do next, whether it’s clicking a link, making a purchase, or filling out a form. Valuable Content: Provide content that is relevant and valuable to your audience. Mobile Optimization: Ensure that your email is mobile-friendly since a significant portion of emails are opened on mobile devices.