Creating custom short URLs can be done using various URL shortening tools such as Bitly, Rebrandly, and TinyURL. These platforms allow you to customize the shortened URL to include your brand name or a specific keyword. Here’s a quick guide:
Choose a URL shortening service that supports custom URLs. Create an account and log in to the service. Enter the long URL you want to shorten. Customize the URL slug (the part that appears after the domain) to include your brand name or a relevant keyword. Generate the custom short URL and use it in your email campaigns.