effective email preference center

How to Encourage Subscribers to Use It?

Encouraging subscribers to use the email preference center requires clear communication and strategic placement:
- Prominent Links: Include links to the preference center in every email footer.
- Welcome Emails: Introduce the preference center in your welcome emails, highlighting the benefits of managing their preferences.
- Periodic Reminders: Send occasional reminders encouraging subscribers to update their preferences, especially if there are new options available.

Frequently asked queries:

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